Marella
Milan - 2025
Retail
interior design
Designed with a multidisciplinary approach, Beyond Matter is unveiled during Milan Design Week 2026 at Marella’s flagship store in Milan. The concept explores the journey that leads to the final work. The window display features a work of art created specifically for the project by Cosma Frascina—who reinterprets a piece from the SS26 collection through his own artistic language—and a video that chronicles the artist’s creative process and work in his studio. The custom-designed material backdrops feature soft drapery, and the curved panels are made from cellulose compounds.
artwork by: Cosma Frascina
video by: Supernoia
